Category: Mascara


Unfortunately my “pre-bash massage” was just cancelled – dang 😦 – so I’m writing an NYE makeup post instead!

Happy New Year’s party preparations to all of you! I’m getting ready for The Golden Era event at my father’s winery. I want to look my best, and I want you to look your best too – even if you’re not planning to go out for NYE! Here are eight steps to a flawless look:

1. Exfoliate – Perfect makeup requires well-tended skin. A week to a couple of days before the big night start doing masks, peels, and scrubs. The Cleansing Oil is also an excellent way to polish, exfoliate, and brighten your skin: Do a 20-minute massage with it instead of the normal quick cleanse. (Did you know the Cleansing Oil takes off makeup really well? Buh-bye makeup dissolver.)

Of course, hopefully you have consulted a skincare professional about what products are best for your skin. If you trust your exfoliant not to cause a breakout or irritate your skin, using one even the night before will help your skin look radiant.

My picks: Gyco-A Gel, Crystal C Serum and Peeling Cream. Just so happens two of these are January’s Product Feature with Double Rewards!

2. Moisturize – Those of you who read my blog regularly know that when you discipline the skin, you also need to use plenty of TLC. Moisturize the entire face, neck, and décolleté, as well as the eye area. Even oily and acne-prone skin types need moisturizer. Your makeup will look so much better if your skin is well hydrated.

My picks: Hy-Drate, Vitamin Cream, Chamomile, Eye Plus Cream, Lipo-Gen.

3. Prime – Every great artist knows that preparing the canvas is key. Getting the skin ready for the application of cosmetics makes the finished product look so much better. Absorb Oil Control is perfect for oily and acne-prone skin: It is an oil controller and hydrator in one. Mineral Primer will fill in the fine lines and imperfections and make your foundation last. Use Concealer around the eye area.

4. Apply FoundationMineral Makeup is my favorite for your base. Use a small brush for extra coverage in the areas that need it. Use a darker color to contour, like the hollows of your cheeks or the sides of your nose. Contour the eyes with shades of brown, especially if you have droopy lids. (Remember: dark recedes, light brings forward.) Highlighter under the brow bone accentuates the arch. I carry BDB Duo Concealer: it’s a pencil with concealer on one end and highlighter on the other – another “twofer”!

5. Add Color – Glitter (small particles, used sparingly) is a hot look for NYE. Aging skin doesn’t do well with glitter though. I personally like the Youngblood Mineral Makeup in the color Sunglow for sparkle and pop. Blush should be applied to the apple of the cheek only if you have a very thin and long face, so you can create width. If your face is round, apply blush on the cheek starting at the edge of the iris and swooping up to the temples and into the hairline.

Shadow color can be added next. Remember: if you are playing up the eyes, go easy on the lips, and vice versa.

6. Lashes – Right now I am playing with and loving LashSense One Step by SeneGence. It is a lash growth and conditioning product and mascara. And of course I must have my beloved

Blackout Mineral Mascara by Youngblood. I always use two mascaras. I find I get the best lashes that way. Lash Primer is also excellent for extra volume and conditioning. For those of us who need to curl our lashes, I like the MAC curler best.

7. Lips Bright and bold is on trend for both NYE and spring 2011. You know I am partial to LipSense long-lasting lipcolor!  I’ll be wearing Plum as a base, then Brick, and the top coat will be Neutral. Because this lipcolor is applied in 3 coats, I played on my hand to find a color that matched my shoes. (Check them out: They are comfy with leather uppers – Ross!) You can create any color you want when you have the basic Lipsense colors.

As an alternative, I like recommending a lip pencil and plumping colored gloss – both by Youngblood Mineral Cosmetics.

8. Eyebrows – Getting the right shape requires professional help – at least to get you started, at best for maintenance. You’re not stuck with the eyebrows you have: You can create the perfect brows at home.  How? If you have thinning brows, start using Brow Boost right away. All the Billion Dollar Brows products rock! Cosmetics for creating the perfect eyebrows – like pencils, powders, and brow-setting gel – will transform blah brows to bomb brows!

See you at the spa!

Youngblood is one of my favorite companies – and has been since 1998. Mineral Foundation is their premier product, but I carry other items (see below) in their line as well. Here’s why I absolutely love them:

  • It is a cruelty-free and environmentally responsible company. No animal testing, chemicals, alcohol, or dyes. They contain no synthetic or irritating ingredients, such as artificial fragrance, mineral oil, or petroleum.
  • It is made with pigments from the earth. They’re much healthier than cosmetics containing petroleum dyes. Mineral makeup is made of micronized, highly reflective crystals that reflect light to smooth fine lines and blemishes.
  • Mineral cosmetics also have sun protective properties.  That means they keep your skin healthy and youthful. Minerals do not support the growth of bacteria or microbes, and pose a lower risk of allergic reaction.
  • Youngblood offers a comprehensive set of the most realistic, natural-looking shades, for women of all ethnicities.
  • Minerals are great for use on skin recovering from harsh medical procedures, and on problem skin conditions like rosacea, acne, and discoloration.They began in a medical context, to be used by patients with skin traumatized by laser treatments, chemical treatments, and cosmetic surgery.
  • Youngblood uses rice starch as a healthy alternative to talc which is a filler found in other mineral makeup. Talc blocks pores, drys your skin, and causes irritation . Rice powder absorbs oil, sets makeup, is long-lasting, doesn’t move, and provides a beautiful matte finish.
  • Clean and lightweight, it allows your skin to breathe and is non-comedogenic (it won’t block pores or cause irritation). It provides flawless coverage, you’ll feel like you’re wearing no makeup at all.
  • Youngblood covers and participates in  shows like LA Fashion Week, and The Beauty Show, they provide coverage of Fashion Runways and they show up in National Beauty Magazines. This gives me confidence in the fact that they know current trends and they have a finger on the pulse of the beauty biz.

What’s in it? Mica, Octyldodecyl Stearoyl Stearate, Zinc Stearate, Silica, Oryza Sativa (Rice) Starch, Lauroyl Lysine, Carthamus Tinctorius (Safflower) Seed Oil, Aloe Barbadensis (Aloe Vera) Leaf Extract, Tocopherol, Lonicera Caprifolium (Honeysuckle) Flower Extract, Lonicera Japonica (Honeysuckle) Flower Extract, Simmondsia Chinensis (Jojoba) Seed Oil. May Contain: Titanium Dioxide, Iron Oxides, Bismuth Oxychloride. .28 oz $41

Check out: Outrageous Lashes Mineral Lengthening Mascara, Mineral Primer, Rice Powder and Concealer, Mineral Lash Primer

Youngblood at NYC Fashion Week 2010

See you at the spa!


I did a photo shoot the other day down at the Creek in the little village of Arroyo Grande with  photographer and friend, Marilyn Rivas Tate. What a beautiful setting, and what a photographer! Marilyn (and her equipment) were amazing.

At 55 I wasn’t very confidant about doing “beauty shots”. I knew I could do my makeup – duh, and I knew she could make the magic on her end, but I’m not a 20 something model anymore – so I was apprehensive.

I had to do my makeup early in the morning because I had a full day of clients. My everyday makeup would have left my features washed-out for photos.

Here is a list of what I did for my session with Marilyn and what I recommend when I do makeup for a special event or photo session.

1.) One week before the event you should do your last skincare treatment. I recommend a facial Peel that is appropriate for your skin-type. An exfoliating and hydrating treatment will provide a smoother, more even canvas for makeup application.

2.) 3 days after a peel you can have your eyebrows waxed. Fabulous brows are a must!

3.) To prep the skin before you apply makeup: cleanse your face, spritz with toner (Climate Control by Senegence), use a product with sodium hylauronate (Hy-Drate by Tu’el) to retain the skin’s water, and apply sunscreen.

4.) If you need sweat-proof makeup for the heat, humidity, or the scrutiny of  flashbulbs, wear an oil absorbing product. Greasy skin does not look pretty in pictures or in real life.

My pick: Absorb by Tu’el

5.) Prime-time! Almost ready for makeup. But first, primer is something to have on hand when you have a crazy-long day, or when you want a flawless look. It creates a protective base and a smoother surface for fine lines, acne scaring or any other irregularity in the skin. It allows foundation to be applied evenly and effortlessly.

6.) Hmmm, what foundation to wear? Youngblood Mineral Makeup of course. I love the option of very light to full coverage with this mineral makeup. It also has an SPF rating of up to 30 (about 8 SPF for most applications). Did you know it is better to have wear  mineral makeup than bare skin when going out?

7.) Next add highlighters, bronzing powders, blush and contouring.

  • Highlight the eyes. Under the brow bone and by the tear duct, place some white or brightening highlighter. I don’t love shimmer or glitter on older, crepey or dry skin 😥 matte is better. But for all you kids out there (or for those who don’t give a s*^#) shimmer away!

My pick: Sandstone Pink Cream by Senegence. This is one of celebrity MUA Kandee Johnson’s favorite products!

  • Contour the eyes. Puffy upper lids require shadow in earth tones (grays or browns) to minimize.

My pick: Trucco Hi-brow Trio

  • Use a darker foundation or bronzing powder, in hollows of checks and possibly under the chin and the sides of the nose – every face is different.

My pick:  Sunglow Mineral Makeup

8.) Lashes! Curl, prime, curl again, and coat 1,2,3 or more times.

My pick: Youngblood’s Outrageous Lashes Mineral Lengthening Mascara

9.) Lips! With out a doubt Lipsense by Senegence is my #1 pick

10.) Brows! A professional shaping and consultation is essential. Don’t do any waxing at least 3 days before the event in case you break out a little.

  • Use a pencil a little lighter than you want the brows to end up, to fill in and lengthen the brow shape.
  • Brush them out.
  • A brow powder will soften and add dimension to the eyebrow (the same Trucco Hi-brow Trio you used to contour the eyes is perfect).

11.) And finally, whether your on the big or the little screen, you need to understand the importance of taking it all off at the end of the day.

I can’t wait to get my skin clean because I know the secret to having great looking skin in the morning is removing all that makeup at night, and this is one of the most important beauty tips you can follow.

If you leave makeup on overnight, it can clog your pores causing all kinds of breakouts, blackheads, and uneven skin tone. Plus, your skin renews itself at night and cant effectively do that if its covered in old makeup.

My pick: Hydrophylic Cleansing Oil and Herbalizer by Tu’el

12.) And last but not least, get plenty of beauty sleep the night before!

See you at the spa!

Happy Monday, Star Brows Readers! I’m Jenn (a.k.a The Style Geek), a friend of Linda’s who occasionally helps her with some business and marketing ventures, or, as Linda puts it, I “help her and her business be cooler.” (Though how I ever got to be considered “cool” is beyond me!) 

In case you didn’t know, Linda is off enjoying a European vacation (raise your hand if you’re jealous), and she asked me to make a blog post or two for her while she’s gone.  I readily agreed, as 1.) I can’t really say enough great things about Linda and the work she does at Star Brows and 2.) she recently introduced me to my new favorite makeup product–Outrageous Lashes Mineral Lengthening Mascara and I just have to tell you all about it. But first, a little background…

When I was 13, my mom threw me and a few of my friends a Mary Kay party and I very vividly remember the Mary Kay consultant telling me that I had beautiful, long eyelashes and should do whatever I could to play those up.  Since then, I’ve been on a quest to find the perfect mascara.  My journey has taken me through several different mascaras, including:

  • Maybelline’s Voluminous Mascara – Ok option if you don’t have a lot of money to spend; but it flakes off very easily, leaving black dust all over your face by the end of the day.  You get what you pay for, I guess.
  • Almay’s One Coat Nourishing Mascara- So average, it pains me.
  • Benefit Cosmetic’s Bad Girl Lash in Blue- Fun alternative when you’re feeling funky, but not practical for every day.
  • Diorshow Mascara by Christian Dior- Average, pricey and the tube dried up really quickly.  The company should probably just stick to clothing.

Needless to say, when Linda told me about Youngblood’s mascara, I was skeptical at best.  However, after one week of use, I can honestly say that it is BY FAR the best mascara I have ever used.  It not only lengthens my lashes to new heights, but it darkens them in such a way that I (almost) don’t need to wear eyeliner.

Personally, I judge a mascara by its wand and the bristles on Youngblood’s mascara wand are close together, meaning they will separate the eyelashes one-by-one, not into clumps. Additionally, when I apply the mascara to my eyelashes, I can feel the wand gripping my lashes to lengthen them.

BUT, don’t take my word for how awesome Youngblood mascara is. The proof, my friend, is in the pictures.  Check out this before and after of my eyes WITHOUT Youngblood mascara and then WITH Youngblood mascara–and then run, do not walk, to Star Brows and buy some for yourself!

Before Youngblood mascara                                                                              After Youngblood mascara

What’s in it?

Water (Aqua) , Acrylates Copolymer, Beeswax, Stearic Acid, Copernicia Cerifera (Carnauba) Wax, Sucrose Polystearate, PVP, Arginine, Behenyl Alcohol, Polysorbate 80, Phenoxyethanol, Caprylyl Glycol, Sorbitan Sesquioleate, Squalane, Hydroxyethylcellulose, Nylon-6, Sodium Dehydroacetate, Potassium Sorbate, Polyquaternium-10, Aloe Barbadensis Leaf Juice, Hexylene Glycol, Silica, Disodium EDTA, Panthenol. May Contain (+/-): Titanium Dioxide (CI 77891), Iron Oxides (CI 77491, CI 77492, CI 77499). .34 oz. $24

My #1 Pick – Outrageous Lashes Mineral Lengthening Mascara by Youngblood

Youngblood’s volumizing formula in the color Blackout, is my absolute favorite. And of course, I carry it at Star Brows!

It combines conditioning benefits for perfectly extended, defined lashes. The exclusively designed brush allows for smooth, even application while it lifts and separates each lash from root to tip.

It keeps lashes strong and flexible with amino acids, vitamins and botanicals. It’s long-wearing, non-flaking and smudge-proof.

Here are some good ones if  your shopping in the drug or department stores.

Under $10

  • Best Tinted – Curl up and Dye Lash Curling Mascara by Hard Candy
  • Best Natural Look – Exact Eyelights Mascara by Covergirl
  • Most Volumizing (& Waterproff)  – New York Lash Stiletto by Maybelline
  • Best Lengthener – Extreme Length Mascara by Boots No.7
  • Most Like False Lashes – Extra-Volume Collagen Mascara by L’Oreal Paris

Over $10

  • Best Tinted – Bad Gal Brown by Benefit
  • Best Natural Look – Makeup Perfect Mascara by Shiseido
  • Most Volumizing – Hypnose Drama Mascara by Lancome
  • Best Lengthener – Long Lash Mascara by Laura Mercier
  • Most Like False Lashes – Extase Mascara by DiorShow

And, don’t forget LashExtend by SeneGence! It is the newest,  most affordable  and safest product on the market to grow lashes, no prescription required! You can expect to grow lashes by 25% in two weeks and there are no harmful side affects.

See you at the spa!

There’s nothing like getting glammed up for a night on the town.  Look at how stunning the gals and guys at the Golden Globes looked.  Who wouldn’t want to don a designer gown and have someone do their hair and makeup (and then have it practically ruined by the rain—or should I say, blessing) ?  But in the real world, it’s not always that easy to get ready for an evening out. The good news is, recent surveys show that guys find women who wear less makeup more attractive. In fact, the natural look has made a comeback lately (ala Jennifer, Charlize, Gwyneth & Sienna) much to the pleasure of guys everywhere.

Here are the top four makeup turn-offs, for men (courtesy of stylecaster.com) and the products that are guaranteed to turn him on:

1. Lipstick on teeth

Who hasn’t been out on a date only to step in front of a mirror and find that your teeth look every bit as ruby red as your lips?

My pick for a fail proof pucker: LipSense by Senegence. Won’t kiss off or rub off—all night long!

2. Thick foundation with a tide mark around the jaw-line

You know that girl? The one who looks like she’s wearing an orange mask on her face? Whether that girl is you, your best friend or your worst enemy, mineral makeup is a must. It’s sheer, provides great coverage and looks natural. Goodbye, Tide Line!

My pick: Youngblood Mineral Makeup

P.S. High quality pigments, (that won’t turn “orangey”) and a professional color match is all – important.

3. Clumpy mascara

Women with clumpy mascara either look like they’re wearing bad “falsies” or a spider got stuck to one or both of their eyelids. To fix this nasty problem, I recommend using a primer to separate and thicken the lashes. When you add mascara, use a very thin coat of color and lashes will look naturally fabulous.

My pick for luxurious lashes: LashSense by Senegence. This is a two-for-one product with primer on one end and mascara on the other.

And here’s a tip: You don’t need a prescription to get major eye fringe. You just need some Lash Extend by Senegence, Bonus: You can use it to thicken brows too!

4. Penciled-in eyebrows

Don’t think for a minute that those Hollywood beauties don’t work with pencils and powders to achieve great brows. The key here is to look natural, using layered color. Natural eyebrow hair is not just one color. And remember: the shape of the brow is the most important!

My brow color pick: HiBrow by Trucco.  This also doubles as a three color shadow.

So ladies, now that you know that truth about men and makeup, start catching a little extra beauty sleep, take scrupulous care of your skin, use sunscreen, and enhance your natural beauty!

See you at the Spa!

Linda Ruberto LMT,LE

www.starbrows.com

805.722.8222

“For beautiful eyebrows, skincare, waxing, and massage.”

The rain at the Golden Globes wilted everybody’s hair, clothes and makeup; but even the rain couldn’t wash away the love and warm thoughts that everyone in attendance was sending out to the people of Haiti.  In between the water, awards and words of support, I sneaked a peak at the faces of the lovely ladies and gents; and here’s my take:

Because I am a woman in her Second Adulthood (as Gail Sheehy in “The Silent Passage” puts it) – I looked at how other women my age looked. One note to the over 40 crowd: Don’t turn your face into a fake, wax mess. Cause guess what? Even if you do, you’ll still look your age!

Helen Mirren and  Meryl Streep were my most favorite ladies over forty; Sophia Loren and Glenn Close were my least.

Most of the gals had “see thru” foundations (like mineral makeup) on, and I love looking at real skin. Remember: you have the skin you were born with until you are about 30, then you have the skin you deserve.

Eyelashes were also important at the Globes, but not the “fake strip” kind. I would guess many of the stars are getting lash extensions these days. Extensions used to be part of my repertoire, but they’re expensive, time consuming and like acrylic nails, require constant professional maintenance. I recommend applying individual lashes instead– if you feel you really need more.

But I digress…back to the celebrities:

January Jones – While most of the gals at the Globes were wearing nude colored lipstick, January stood out in red lipstick–and I loved it! In fact, she was one of my favorite women of the evening. I could have tweeked her brows very slightly (but I’m a bit OCD); but all-in-all, they were nice and thick, and fairly well shaped and colored. Her lashes were lovely, and the black headband she wore was spot on. Hair accessories are like makeup – get some!

Taylor Lautner – I’ll admit, I love everything about Twilight, including the stylist’s who work on the cast. Top notch. Taylor’s brows are cool, his skin looks nice and clean.  He’s a package!

Sandra Bullock – The warm toned lip color she wore really brought out her brown eyes; but her brows were a little too thin and light. They needed to do a better job of supporting her dark eyes. Highlighter shadow made her eyes sparkle and lift. She has beautiful skin (regular facials), her bone structure is strong (genetics); and she’s got the personality to back up her beauty!

Kate Hudson – It was ALL about the eyes on her. I loved the “cat eye” liner at the tear duct. She was great in the movie “9” – her sense of style is impeccable. What more can I say?

George Clooney – So many guys were sporting facial hair (which I personally don’t love), but George’s was the biggest mess of them all – and he kept petting it!  And hey George, salt and pepper much? People.com gave him the  “Sexiest Facial Hair” award. I give him a big, fat ewww!

Halle Berry – All I will say is this: If you have jet black hair, your brows should not be grey.

Vera Farmiga – She took a chance to look different with her “smoky eye”; and I admire that. I liked the look when I watched the show, but now that I’m looking at pictures of the event, I’m not such a fan.  Maybe it’s her horrible eyebrows that are throwing me off…Here comes that OCD again!

If you’re looking for who did the “smoky eye” thing well, look no further than Diane Kruger. Flawless! But be careful with this look. Liner is big this year, but not everyone can pull off black.  Marion Cotillard channeling Audrey Hepburn is a great example of someone who can pull off “smoky eyes”–and just like Kate, I loved her in “9”.

Christina Aguilera – Clearly, she bleached her brows. A look that made her seem younger, but one that only the confidently fashion forward can play with.  However, it is important for everyone (fashion forward or not) to dye your brows if they are too light. I like the vegetable dyes that estheticians use rather than hair dye around the eye area.

Last but not least, Drew Barrymore – What a great personality – even with some facial paralysis she pulls off glam. She wore red lipstick too which was OK, but she kissed most of it off – not OK. She is growing her brows closer to the bridge of her nose (good), but they are too scanty and should have been filled in to make them look like the rest of the brow. Kate Winslet had the same problem, in case you were wondering.

If you decide to grow your brows, here’s a few things to note: The fashion trend is to grow the “head” of the brow closer to the midline of the face (I’ve been teaching it for 5 years!). Gausey is good; sparse looks unfinished. Before your brows grow in completely, use makeup to make them match. Find a pencil that matches your natural brow color perfectly, then you can fill in with little faux hairs, blur with a brush and apply some brow powder to soften.

Well, there you have it: The Star Brows Golden Globes rundown.  People I can’t talk about this year? Mariah CareyClooney’s date, Alec Baldwin, Cameron DiazFergieNicole Kidman (is she nipping out in every shot?), Ricky Gervais (but what a mischievous comedian!), and Chloe Sevigny (pose much?).

I’d be interested in knowing what you thought?

Can’t wait to hear from you or better yet, to see you at the Spa!

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